What's Hot for Summer

Creative Director Amy Abramite shows us how to pull off the versatile "undercut."

Spring Up-Do with Cliff

Stylist Cliff Freeman demonstrates a spring up-do.

Ombre Nature´

Enter a world where dreams become reality,
where hair looks richer and more natural than we ever thought possible.

G&F's The Ones to Watch: COCO MEERS

Bow Braid How to

Stylist Cliff Freeman demonstrates the Bow Braid.

Editors Chat with Industry Notables at ABS' BeautyBASH

West Coast Editor Anne Moratto interviews Amy Abramite of the Maxine Salon. She offers details on her 2012 look at Cosmetologist Chicago's BeautyBASH at America's Beauty Show in Chicago.

Sharing Styles on the Runway

Our braid segment on NBC's 24/7 for Rent The Runway event. Check out the great styles by Cliff, Adrianne, Dani, and Michelle.

Feeling Fabulous Makeover Contest Fall 2011

Celebrity makeup artist Maureen Burke and the Maxine Team treated two more lucky Midnight Velvet winners to a round of makeovers. Once again the power of feeling fabulous shines through.

Maxine Salon Photo Shoot

Maxine Salon Creative Director, Amy Abramite, and team brilliantly orchestrate our Fall 2011 collection. See how we mimic the season's outrageously interesting and richly textured fabrics into our approach to hair and the process of producing it.

Feeling Fabulous Makeover Contest spring 2011

Following up on the AMAZING experience we had with our "Feeling Fabulous" makeovers, we teamed up once again with celebrity makeup artist Maureen Burke for another round of lovely ladies who were ready to look and feel absolutely fabulous.

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Shu Uemura Art of Hair

Style Profiles Mimi Jung

Shu Uemura Art of Hair

Style Profiles Kelly Framel

Shu Uemura Art of Hair

Making of Kendo Ballet

For the Third Gallery of Style Collection, Shu Uemura Art of Hair gave four international hairdressers the freedom to interpret this year's theme with the creation of four original cuts.

Kendo Ballet collection fuses contrasting aesthetics, juxtaposing the angular severity of the strike in kendo with the longated elegant fluidity of ballet.

Men's Haircuts at Maxine: The Chicago Cut

For our latest video, it's the guys' turn. Stylist Adrianne Johnston created a look for Maxine client Akash that's modern yet classic—and effortlessly versatile. Paired with a nice suit and the Windy City as our backdrop, this is a perfect look at men's cut/styling at Maxine Salon in Chicago.

Mondo Guerra Photo Shoot at Maxine Salon

When Joey Grant and stylist Josh Shores, two of the faces behind Mint Male, came to us with the proposition of a Mondo Guerra photo shoot at the salon, we were all over it. We're still spinning from the robbery he endured last season on Project Runway, but Mondo is as engaging, talented, and lovable as ever...

Dynamic, Dark Red Hair

According to top Chicago colorist Jasen James, many redheads think that they're limited with their color--not the case! In the video, Jasen shows ways to layer different reds to create tonality and reflection. Jasen gives Abby's short-and-chic cut a red-violet base and color-blocking in a primary red and a darker red, giving her hair depth and movement.

Ravishing Red Hair

Maxine Salon colorist Jasen James creates a dynamic, vibrant red on the beautiful, young Julia. Combine a gorgeous base color, coppery balayage highlights, and a big, bouncy blowout, and you have a dynamic look for spring. See photos and read about the look on our blog...

Easy, Chic Updo

Maxine Salon Creative Director Amy Abramite shows you how to create a simple, chic chignon. Perfect for a day at the office or a special night out, the look requires only a brush, a few elastic bands, bobby pins, and some good hairspray. Adorn the look with a jeweled pin, a bright and cheery bloom, or, as seen in the video, a feathered pin for a natural-but-funky look.

Asymmetrical Bob

Maxine Salon stylist Adrianne Johnston creates a young, fresh look with the asymmetrical bob, leaving Ally with a style that's young and chic, without sacrificing too much length. Colorist Leslie Shores took Ally's hair a few shades darker to give it even more drama, leaving her with a fierce new look that she can't help but smile about.

BEACHY, BLONDE BALAYAGE

Maxine Salon colorist Josh Shores creates beautiful, natural-looking highlights using balayage, one of the most exciting highlighting color technique to appear in a long time. Balayage (also known as hair painting) looks natural and organic, similar to the effortlessly random color you'd receive after a summer at the beach. In this video, Josh adds soft pieces of light to an adorable blonde, ensuring the effect will grow out flawlessly.

WARM BRUNETTE BALAYAGE

Maxine Salon colorist Leslie Shores on the art of balayage, a highlighting technique that creates beautiful, lasting, natural-looking results. One of the most exciting highlighting color technique to appear in a long time, balayage (also known as hair painting) looks natural and organic, similar to the effortlessly random color you'd receive after a summer at the beach. In this video, Leslie adds soft caramel highlights to a beautiful brunette.

Three Fabulous Makeovers

In collaboration with celebrity makeup artist (and Maxine Salon BFF) Maureen Burke, several of our stylists and colorists recently came together to help out with the Feeling Fabulous Makeover Contest.

CLTV's Living Healthy Chicago
"Style Your Hair Like a Pro"