312 Beauty August 23, 2013

312 Beauty

Friday August 23, 2013

Va-Va-Volumifique plus Kerastase Giveaway!

By Laurie Leopold

After my big chop, I went through what I consider to be the standard set of emotions following any major hair change. It starts with the “new hair high” (usually lasts for days given the fresh salon blowout) and is followed by uncertainty with a varying degree of remorse that quickly evens out to acceptance. And, then, once you learn how to style it again you love it. You’ve got to know your hair and what works. I have extremely fine hair but a ton of it, which means that my default hair setting is flat and limp. Enter Kérastase Volumifique.

I headed to Maxine’s on Rush Street recently to visit with Kérastase stylist Adrianne and check out the newly revamped Volumifique line. When my hair was long, the Cristalliste line was my jam but this foray into volume-specific hair care seems to be a perfect match for my mass of fine hair. The four products — cleanser, conditioning rinse, spray and mousse — plump up hair (literally with polymers that absorb into your hair fibers) from root to ends without weighing it down. We’re talking major bounce.

Adrianne started with the Bain Volumifique cleanser and treated it with the Gelée Volumifique, which is a conditioner in the non-traditional sense. It’s translucent and almost fully absorbs during the 5-10 minutes you leave it in before rinsing. While it conditions, the polymers and cellulose powders are thickening hair and making it shiny and full. It is my favorite product in the entire line! When my hair was towel-dried, Adrianne used about 10 spritzes of the Spray Volumifique before blow drying, combing it out from roots to ends. To take advantage of the bounce and movement, we added in some loose waves once it was dry.

Usually, styling products build up (and you know I hate washing my hair too much!) but Volumifique is incredibly light.

’m so happy with my result that I’ve teamed with Kérastase to offer up a set to one of you guys! I’ve got one full range of Volumifique (all four products!) to give away. Are you interested in testing out? If so, leave me a comment on this post by Friday, August 30 and I’ll pick one at random*.

Kérastase covered my costs at Maxine’s and provided me with samples of the line. All opinions are mine!

*Continental U.S. only — sorry for anyone excluded!


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