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Who What Wear

2025

  • I Asked Top Stylists How to Have Expensive-Looking Hair This Fall—These 7 Colors Are Key
    September 4, 2025
  • These 10 Wallet-Friendly Shampoos Are so Good We Stopped Reaching for Luxe Bottles Altogether
    July 10, 2025

2024

  • This "Quiet Luxury" Hair Color Is Versatile and Flatters All Skin Tones
    June 11, 2024

2023

  • What If I Told You This $13 Product Is the Key to Shinier Hair?
    August 1, 2023
  • We Just ID'd Spring's Most Anticipated Hair Trends, and Yes, You'll Want Them
    March 28, 2023

2022

  • The Air-Dry Products Hairstylists Use When They Don't Have Time to Style
    April 22, 2022
  • I'll Only Put These 10 Shampoos and Conditioners on My Color-Processed Hair
    February 3, 2022

2021

  • I Asked 3 Hairstylists Which Cuts Make the Most of Thin Hair
    July 9, 2021
  • These 17 Shampoos and Conditioners Contain the Secret to Incredible Curls
    June 24, 2021

2019

  • FYI: These Will Be the Biggest Beauty Trends for 2020
    December 20, 2019

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Maxine Salon is Chicago’s premiere hair destination founded in 1986 by Maxine Kroll. With a loving dedication to their craft, the innovative stylists and colorists at Maxine offer a comprehensive and creative approach to the art of hair.

Using Oribe and Kérastase professional hair care and L’Oréal Professionnel color, and set in the modern salon, Maxine prides itself on making each client visit less of an appointment and more of an experience.

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